{"compiledCode":"\"use strict\";Object.defineProperty(exports, \"__esModule\", {value: true}); function _interopRequireDefault(obj) { return obj && obj.__esModule ? obj : { default: obj }; }var _react = require('react'); var _react2 = _interopRequireDefault(_react);\n\n function OutclimberPage() {\n  return (\n    _react2.default.createElement('div', { className: \"oc-field\",}\n      , _react2.default.createElement('style', null\n        , \n          \".oc-field{width:100%;max-width:100%;min-width:0;margin:auto;padding:1.4rem 1rem 2rem;color:var(--c13eu7bh-runtime-text,#183731);font-family:var(--c13eu7bh-font-body,inherit);line-height:1.65}.oc-field *{box-sizing:border-box;min-width:0}.oc-field a{color:var(--c13eu7bh-runtime-accent,#1f6f6b);text-underline-offset:4px}.oc-field a:hover{text-decoration:underline}.oc-field :is(a,button,input,summary):focus-visible{outline:3px solid var(--c13eu7bh-runtime-accent,#1f6f6b);outline-offset:4px}.oc-field h1,.oc-field h2,.oc-field h3{font-family:var(--c13eu7bh-font-heading,Georgia,serif);font-weight:500;color:var(--c13eu7bh-runtime-text,#183731);line-height:1.13}.oc-field h1{font-size:clamp(2.5rem,5.2vw,4.5rem);letter-spacing:-.045em;margin:.7rem 0 1.2rem;max-width:16ch}.oc-field h2{font-size:clamp(1.75rem,3vw,2.25rem);letter-spacing:-.025em;margin:0 0 1.1rem}.oc-field h3{font-size:1.4rem;margin:0 0 .75rem}.oc-field p{margin:.6rem 0 1rem}.oc-field .oc-kicker{font:600 .72rem/1.5 var(--c13eu7bh-font-body,inherit);letter-spacing:.14em;text-transform:uppercase}.oc-field .oc-hero{display:grid;grid-template-columns:minmax(0,1.7fr) minmax(0,1fr);gap:3rem;align-items:center;border-bottom:1px solid var(--c13eu7bh-runtime-border,#d9dfd6);padding:1rem 0 3.2rem;margin-bottom:3.2rem}.oc-field .oc-lead{font-size:1.1rem;max-width:54ch;color:var(--c13eu7bh-runtime-muted,#53615c)}.oc-field .oc-actions{display:flex;flex-wrap:wrap;gap:.8rem;align-items:center;margin-top:1.5rem}.oc-field .oc-button{display:inline-flex;align-items:center;justify-content:center;gap:.6rem;padding:.8rem 1.2rem;min-height:48px;border:1px solid var(--c13eu7bh-runtime-border,#d9dfd6);border-radius:.4rem;font:600 .9rem/1.4 var(--c13eu7bh-font-body,inherit);text-decoration:none;background:var(--c13eu7bh-runtime-panel,#fff);color:var(--c13eu7bh-runtime-text,#183731);cursor:pointer}.oc-field .oc-button.primary{background:var(--c13eu7bh-runtime-action-bg,#1f6f6b);color:var(--c13eu7bh-runtime-action-fg,#fff);border-color:transparent}.oc-field .oc-note{border-radius:.7rem;background:var(--c13eu7bh-runtime-accent-soft,#e2ebe3);padding:1.7rem}.oc-field .oc-note strong{display:block;font:500 1.6rem/1.2 var(--c13eu7bh-font-heading,Georgia,serif);margin:.7rem 0}.oc-field .oc-number{font:500 4.5rem/1 var(--c13eu7bh-font-heading,Georgia,serif);letter-spacing:-.05em;opacity:.8}.oc-field .oc-note p{font-size:.9rem}.oc-field .oc-grid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:1rem}.oc-field .oc-card{padding:1.6rem;background:var(--c13eu7bh-runtime-panel,#fff);border:1px solid var(--c13eu7bh-runtime-border,#d9dfd6);border-radius:.65rem;overflow-wrap:anywhere}.oc-field .oc-card p{color:var(--c13eu7bh-runtime-muted,#53615c);font-size:.94rem}.oc-field .oc-card .oc-actions{margin-top:1.2rem}.oc-field .oc-section{margin-bottom:3rem;scroll-margin-top:6rem}.oc-field .oc-group{margin:1.8rem 0}.oc-field .oc-guides{list-style:none;padding:0;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:1rem}.oc-field .oc-guides li{border-top:1px solid var(--c13eu7bh-runtime-border,#d9dfd6);padding:1.15rem 0;color:var(--c13eu7bh-runtime-muted,#53615c);font-size:.94rem}.oc-field .oc-guides li>a:first-child{display:block;color:var(--c13eu7bh-runtime-text,#183731);font-size:1.05rem;font-weight:600;text-decoration:none;margin-bottom:.35rem}.oc-field .oc-prose{max-width:68ch}.oc-field .oc-prose p,.oc-field .oc-prose li{color:var(--c13eu7bh-runtime-muted,#53615c)}.oc-field .oc-reading{display:grid;grid-template-columns:14rem minmax(0,1fr);gap:3rem;align-items:start}.oc-field .oc-index{position:sticky;top:6rem;border-top:2px solid var(--c13eu7bh-runtime-accent,#1f6f6b);padding-top:1rem}.oc-field .oc-index a{display:block;font-size:.86rem;padding:.4rem 0;line-height:1.4;text-decoration:none}.oc-field .oc-index p{font-weight:600}.oc-field details{border-top:1px solid var(--c13eu7bh-runtime-border,#d9dfd6);padding:1rem 0}.oc-field summary{cursor:pointer;font-weight:600;color:var(--c13eu7bh-runtime-text,#183731);padding:.35rem 0;min-height:44px}.oc-field details p{color:var(--c13eu7bh-runtime-muted,#53615c);max-width:70ch}.oc-field blockquote{margin:1rem 0;padding:.8rem 1.2rem;border-left:3px solid var(--c13eu7bh-runtime-accent,#1f6f6b);background:var(--c13eu7bh-runtime-accent-soft,#e2ebe3);font-size:.95rem}.oc-field .oc-search{display:flex;gap:1rem;align-items:center;flex-wrap:wrap;margin-bottom:1.5rem}.oc-field label{font-size:.85rem;font-weight:600}.oc-field input[type=search]{display:block;width:100%;max-width:32rem;min-height:48px;padding:.8rem 1rem;border:1px solid var(--c13eu7bh-runtime-border,#d9dfd6);border-radius:.4rem;background:var(--c13eu7bh-runtime-panel,#fff);color:var(--c13eu7bh-runtime-text,#183731);font:inherit}.oc-field .oc-search label{flex:1 1 18rem}.oc-field .oc-search span{color:var(--c13eu7bh-runtime-muted,#53615c);font-size:.85rem}.oc-field .oc-chips{display:flex;gap:.4rem;flex-wrap:wrap;margin-bottom:1.5rem}.oc-field .oc-chip{border:1px solid var(--c13eu7bh-runtime-border,#d9dfd6);border-radius:2rem;background:transparent;color:var(--c13eu7bh-runtime-text,#183731);padding:.6rem .85rem;min-height:44px;font:500 .8rem/1.4 var(--c13eu7bh-font-body,inherit);cursor:pointer}.oc-field .oc-chip[aria-pressed=true]{background:var(--c13eu7bh-runtime-action-bg,#1f6f6b);color:var(--c13eu7bh-runtime-action-fg,#fff)}.oc-field .oc-term{display:grid;grid-template-columns:13rem minmax(0,1fr);gap:2rem;border-top:1px solid var(--c13eu7bh-runtime-border,#d9dfd6);padding:1.5rem 0;scroll-margin-top:6rem}.oc-field .oc-term p{font-size:.95rem}.oc-field .oc-table{overflow-x:auto;max-width:100%;border:1px solid var(--c13eu7bh-runtime-border,#d9dfd6);border-radius:.4rem;margin:1.3rem 0;outline-offset:3px}.oc-field table{width:100%;min-width:36rem;border-collapse:collapse;font-size:.8rem;line-height:1.5;background:var(--c13eu7bh-runtime-panel,#fff)}.oc-field th,.oc-field td{padding:.65rem .8rem;text-align:left;border-bottom:1px solid var(--c13eu7bh-runtime-border,#d9dfd6);vertical-align:top}.oc-field th{background:var(--c13eu7bh-runtime-accent-soft,#e2ebe3);color:var(--c13eu7bh-runtime-text,#183731);font-weight:600}.oc-field .oc-workbook .oc-section{padding-bottom:2rem;border-bottom:1px solid var(--c13eu7bh-runtime-border,#d9dfd6)}.oc-field .oc-empty{padding:2rem;background:var(--c13eu7bh-runtime-accent-soft,#e2ebe3);border-radius:.6rem}.oc-field .oc-divider{border-top:1px solid var(--c13eu7bh-runtime-border,#d9dfd6);padding-top:2rem}.oc-field .oc-route-line{display:flex;gap:.6rem;align-items:center;font-size:.75rem;letter-spacing:.08em;text-transform:uppercase;margin-top:1rem}.oc-field .oc-route-line i{width:6px;height:6px;border-radius:100%;background:var(--c13eu7bh-runtime-accent,#1f6f6b)}@media(max-width:760px){.oc-field{padding-top:.5rem;padding-inline:1rem}.oc-field .oc-hero{grid-template-columns:1fr;gap:1.4rem;padding-bottom:2rem;margin-bottom:2rem}.oc-field .oc-reading{grid-template-columns:1fr;gap:1.5rem}.oc-field .oc-index{position:static}.oc-field .oc-index nav{display:flex;flex-wrap:wrap;gap:.35rem .9rem}.oc-field .oc-index a{min-height:44px;display:flex;align-items:center}.oc-field .oc-term{grid-template-columns:1fr;gap:.2rem}.oc-field .oc-grid,.oc-field .oc-guides{grid-template-columns:1fr}.oc-field .oc-card{padding:1.25rem}.oc-field .oc-card>p>a{min-height:44px}.oc-field .oc-note{padding:1.3rem}.oc-field .oc-note .oc-number{font-size:3rem}.oc-field a{display:inline-block;padding-top:.25rem;padding-bottom:.25rem}.oc-field .oc-actions{align-items:stretch}.oc-field .oc-actions .oc-button{flex:1 1 auto}}@media print{.oc-field .oc-index,.oc-field .oc-search,.oc-field .oc-chips,.oc-field .oc-actions{display:none}.oc-field .oc-reading{display:block}.oc-field .oc-table{overflow:visible}.oc-field table{min-width:0}.oc-field .oc-workbook .oc-section{break-before:page}.oc-field details>*{display:block}}\"\n        \n      )\n      , _react2.default.createElement('header', { className: \"oc-hero\",}\n        , _react2.default.createElement('div', null\n          , _react2.default.createElement('a', { className: \"oc-kicker\", href: \"/\",}, \"Outclimber / Start here\"\n\n          )\n          , _react2.default.createElement('h1', null, \"What’s getting in the way?\")\n          , _react2.default.createElement('p', { className: \"oc-lead\",}\n            , \n              \"Choose the problem that sounds like your business today. Follow one route, use one tool, and give the next action an owner.\"\n            \n          )\n          , _react2.default.createElement('div', { className: \"oc-actions\",}\n            , _react2.default.createElement('a', { className: \"oc-button primary\" , href: \"#choose-your-starting-point\",}\n              , \"Find your route\"\n              , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n            )\n          )\n        )\n        , _react2.default.createElement('aside', { className: \"oc-note\",}\n          , _react2.default.createElement('span', { className: \"oc-kicker\",}, \"A practical field guide\"   )\n          , _react2.default.createElement('div', { className: \"oc-number\", 'aria-hidden': \"true\",}, \"01\"\n\n          )\n          , _react2.default.createElement('strong', null, \"One problem at a time.\")\n          , _react2.default.createElement('p', null\n            , \n              \"Choose a route, use its tool, and test the change with a real customer.\"\n            \n          )\n          , _react2.default.createElement('div', { className: \"oc-route-line\", 'aria-hidden': \"true\",}\n            , _react2.default.createElement('i', null ), \"Choose \"\n             , _react2.default.createElement('i', null ), \"Trust \"\n             , _react2.default.createElement('i', null ), \"Buy\"\n\n          )\n        )\n      )\n      , _react2.default.createElement('section', { className: \"oc-section\", id: \"choose-your-starting-point\",}\n        , _react2.default.createElement('h2', null, \"Choose your starting point\"   )\n        , _react2.default.createElement('div', { className: \"oc-grid\",}\n          , _react2.default.createElement('article', { className: \"oc-card\",}\n            , _react2.default.createElement('span', { className: \"oc-kicker\",}, \"Route 01 / Customer experience\"    )\n            , _react2.default.createElement('h3', null, \"Quotes go quiet.\")\n            , _react2.default.createElement('p', null, \"Find where interest turns into hesitation.\")\n            , _react2.default.createElement('div', { className: \"oc-actions\",}\n              , _react2.default.createElement('a', {\n                className: \"oc-button\",\n                href: \"/blog/find-friction-customer-journey\",}\n\n                , \"Read the first guide\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n              , _react2.default.createElement('a', {\n                className: \"oc-button\",\n                href: \"/templates/workbook#cx-friction-audit\",}\n\n                , \"Use the tool\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n            )\n            , _react2.default.createElement('p', null\n              , _react2.default.createElement('a', { href: \"/customer-experience\",}, \"Explore this topic →\"   )\n            )\n          )\n          , _react2.default.createElement('article', { className: \"oc-card\",}\n            , _react2.default.createElement('span', { className: \"oc-kicker\",}, \"Route 02 / Competitive strategy\"    )\n            , _react2.default.createElement('h3', null, \"Everyone compares us on price.\")\n            , _react2.default.createElement('p', null, \"Make your difference specific and credible.\")\n            , _react2.default.createElement('div', { className: \"oc-actions\",}\n              , _react2.default.createElement('a', {\n                className: \"oc-button\",\n                href: \"/blog/write-a-positioning-statement\",}\n\n                , \"Read the first guide\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n              , _react2.default.createElement('a', {\n                className: \"oc-button\",\n                href: \"/templates/workbook#positioning-worksheet\",}\n\n                , \"Use the tool\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n            )\n            , _react2.default.createElement('p', null\n              , _react2.default.createElement('a', { href: \"/competitive-strategy\",}, \"Explore this topic →\"   )\n            )\n          )\n          , _react2.default.createElement('article', { className: \"oc-card\",}\n            , _react2.default.createElement('span', { className: \"oc-kicker\",}, \"Route 03 / Offer design\"    )\n            , _react2.default.createElement('h3', null, \"Every quote starts from scratch.\")\n            , _react2.default.createElement('p', null, \"Clarify the scope and package your service.\")\n            , _react2.default.createElement('div', { className: \"oc-actions\",}\n              , _react2.default.createElement('a', { className: \"oc-button\", href: \"/blog/package-a-service-offer\",}\n                , \"Read the first guide\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n              , _react2.default.createElement('a', {\n                className: \"oc-button\",\n                href: \"/templates/workbook#offer-packaging-worksheet\",}\n\n                , \"Use the tool\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n            )\n            , _react2.default.createElement('p', null\n              , _react2.default.createElement('a', { href: \"/offers\",}, \"Explore this topic →\"   )\n            )\n          )\n          , _react2.default.createElement('article', { className: \"oc-card\",}\n            , _react2.default.createElement('span', { className: \"oc-kicker\",}, \"Route 04 / Website experience\"    )\n            , _react2.default.createElement('h3', null, \"Visitors don’t become inquiries.\")\n            , _react2.default.createElement('p', null, \"Remove the dead ends in your website.\")\n            , _react2.default.createElement('div', { className: \"oc-actions\",}\n              , _react2.default.createElement('a', {\n                className: \"oc-button\",\n                href: \"/blog/diagnose-website-conversion-problem\",}\n\n                , \"Read the first guide\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n              , _react2.default.createElement('a', {\n                className: \"oc-button\",\n                href: \"/templates/workbook#website-friction-audit\",}\n\n                , \"Use the tool\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n            )\n            , _react2.default.createElement('p', null\n              , _react2.default.createElement('a', { href: \"/website-experience\",}, \"Explore this topic →\"   )\n            )\n          )\n          , _react2.default.createElement('article', { className: \"oc-card\",}\n            , _react2.default.createElement('span', { className: \"oc-kicker\",}, \"Route 05 / Onboarding & support\"     )\n            , _react2.default.createElement('h3', null, \"New customers don’t know what’s next.\")\n            , _react2.default.createElement('p', null, \"Build a welcome and a reliable handoff.\")\n            , _react2.default.createElement('div', { className: \"oc-actions\",}\n              , _react2.default.createElement('a', { className: \"oc-button\", href: \"/blog/customer-onboarding-process\",}\n                , \"Read the first guide\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n              , _react2.default.createElement('a', {\n                className: \"oc-button\",\n                href: \"/templates/workbook#customer-onboarding-checklist\",}\n\n                , \"Use the tool\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n            )\n            , _react2.default.createElement('p', null\n              , _react2.default.createElement('a', { href: \"/onboarding\",}, \"Explore this topic →\"   )\n            )\n          )\n          , _react2.default.createElement('article', { className: \"oc-card\",}\n            , _react2.default.createElement('span', { className: \"oc-kicker\",}, \"Route 06 / Retention & reviews\"     )\n            , _react2.default.createElement('h3', null, \"Customers rarely come back.\")\n            , _react2.default.createElement('p', null, \"Build a follow-up rhythm and ask for honest feedback.\")\n            , _react2.default.createElement('div', { className: \"oc-actions\",}\n              , _react2.default.createElement('a', { className: \"oc-button\", href: \"/blog/customer-follow-up-system\",}\n                , \"Read the first guide\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n              , _react2.default.createElement('a', {\n                className: \"oc-button\",\n                href: \"/templates/workbook#customer-follow-up-sequence\",}\n\n                , \"Use the tool\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n            )\n            , _react2.default.createElement('p', null\n              , _react2.default.createElement('a', { href: \"/retention\",}, \"Explore this topic →\"   )\n            )\n          )\n          , _react2.default.createElement('article', { className: \"oc-card\",}\n            , _react2.default.createElement('span', { className: \"oc-kicker\",}, \"Route 07 / Operations\"   )\n            , _react2.default.createElement('h3', null, \"Everything depends on me.\")\n            , _react2.default.createElement('p', null, \"Document one repeatable process and give it an owner.\")\n            , _react2.default.createElement('div', { className: \"oc-actions\",}\n              , _react2.default.createElement('a', { className: \"oc-button\", href: \"/blog/how-to-write-an-sop\",}\n                , \"Read the first guide\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n              , _react2.default.createElement('a', { className: \"oc-button\", href: \"/templates/workbook#sop-template\",}\n                , \"Use the tool\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n            )\n            , _react2.default.createElement('p', null\n              , _react2.default.createElement('a', { href: \"/operations\",}, \"Explore this topic →\"   )\n            )\n          )\n          , _react2.default.createElement('article', { className: \"oc-card\",}\n            , _react2.default.createElement('span', { className: \"oc-kicker\",}, \"Route 08 / Industry playbooks\"    )\n            , _react2.default.createElement('h3', null, \"I want a plan for my type of business.\")\n            , _react2.default.createElement('p', null, \"See worked journeys for home services and consultants.\")\n            , _react2.default.createElement('div', { className: \"oc-actions\",}\n              , _react2.default.createElement('a', { className: \"oc-button\", href: \"/blog/home-service-cx-playbook\",}\n                , \"Read the first guide\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n              , _react2.default.createElement('a', {\n                className: \"oc-button\",\n                href: \"/templates/workbook#customer-journey-map\",}\n\n                , \"Use the tool\"\n                , _react2.default.createElement('span', { 'aria-hidden': \"true\",}, \"↗\")\n              )\n            )\n            , _react2.default.createElement('p', null\n              , _react2.default.createElement('a', { href: \"/playbooks\",}, \"Explore this topic →\"   )\n            )\n          )\n        )\n      )\n      , _react2.default.createElement('section', {\n        className: \"oc-section oc-prose oc-divider\"  ,\n        id: \"not-sure-yet-diagnose-before-you-decide\",}\n\n        , _react2.default.createElement('h2', null, \"Not sure yet? Diagnose before you decide.\")\n        , _react2.default.createElement('ol', null\n          , _react2.default.createElement('li', null\n            , _react2.default.createElement('a', { href: \"/templates/workbook#customer-journey-map\",}\n              , \"Map your customer journey\"\n            )\n            , \": see the steps from discovery to follow-up.\"\n          )\n          , _react2.default.createElement('li', null\n            , _react2.default.createElement('a', { href: \"/templates/workbook#cx-friction-audit\",}\n              , \"Run the friction audit\"\n            )\n            , \": record where people get stuck.\"\n          )\n          , _react2.default.createElement('li', null\n            , _react2.default.createElement('a', { href: \"/templates/workbook#cx-priority-scorecard\",}\n              , \"Use the priority scorecard\"\n            )\n            , \": choose a fix by impact and effort.\"\n          )\n        )\n        , _react2.default.createElement('p', null\n          , \"Then read \"\n          , _react2.default.createElement('a', { href: \"/blog/where-to-start-improving-cx\",}\n            , \"where to start improving customer experience\"\n          )\n          , \n            \". You do not need to read the whole site or work through every guide in order.\"\n          \n        )\n      )\n      , _react2.default.createElement('section', {\n        className: \"oc-section oc-prose oc-divider\"  ,\n        id: \"pick-your-next-step\",}\n\n        , _react2.default.createElement('h2', null, \"Pick your next step\")\n        , _react2.default.createElement('p', null\n          , _react2.default.createElement('a', { href: \"/templates\",}, \"Browse all tools\")\n          , \" · \"\n          , _react2.default.createElement('a', { href: \"/blog\",}, \"Explore the field guides\")\n          , \" · \"\n          , _react2.default.createElement('a', { href: \"/editorial-policy\",}, \"How we make the guides\")\n        )\n      )\n    )\n  );\n} exports.default = OutclimberPage;"}